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Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012 Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012.

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Presentasi berjudul: "Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012 Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012."— Transcript presentasi:

1 Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012 Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012

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3 Intrapreneur: Pizza Hut and Taco Bell, Marketing Director Frito-Lay $1.5bill, VP Electronic Arts – The Sims Entrepreneur: Blue Nile inc. [online retailer of diamonds], $250mill, the forty best e-commerce sites by Forbes Magazine Intrapreneur:President of Walmart Store On Line Intrapreneur: Pizza Hut and Taco Bell, Marketing Director Frito-Lay $1.5bill, VP Electronic Arts – The Sims Entrepreneur: Blue Nile inc. [online retailer of diamonds], $250mill, the forty best e-commerce sites by Forbes Magazine Intrapreneur:President of Walmart Store On Line

4 The Initial Stages of Idea generation, testing key assumptions of a Business Concept and Team Formation. The business venture ideas are UNIQUE, RELEVANT, PROFITABLE, and SUSTAINABLE The Initial Stages of Idea generation, testing key assumptions of a Business Concept and Team Formation. The business venture ideas are UNIQUE, RELEVANT, PROFITABLE, and SUSTAINABLE

5 All great ideas are built in an iterative and collaborative environment. Customer Discovery Research Plan 30% Final Presentation 35% All great ideas are built in an iterative and collaborative environment. Customer Discovery Research Plan 30% Final Presentation 35%

6 Class S2 MBA program satu quarter, 10 pertemuan tanpa eksekusi business concept Class S2 MBA program satu quarter, 10 pertemuan tanpa eksekusi business concept

7 Diampu oleh Prof Carter Cast, dibantu internal Kellogg resources dan Entrepreneur Network yg dimilikinya. Jumlah students 45 students dibagi dalam members 100% class session dengan tambahan sesi diskusi di kampus Once a week, 3 hours per session Sesi dibagi 2: Lecturing, mentoring & dinamika kelompok Diampu oleh Prof Carter Cast, dibantu internal Kellogg resources dan Entrepreneur Network yg dimilikinya. Jumlah students 45 students dibagi dalam members 100% class session dengan tambahan sesi diskusi di kampus Once a week, 3 hours per session Sesi dibagi 2: Lecturing, mentoring & dinamika kelompok

8 BUSINESS Model Testing: Business Model Canvas, Sesi 1 penjelasan dr Prof Cast Sesi 2 dinamika kelompok + mentoring, dibantu fasilitator internal Kellogg Hasilnya BMC BUSINESS Model Testing: Business Model Canvas, Sesi 1 penjelasan dr Prof Cast Sesi 2 dinamika kelompok + mentoring, dibantu fasilitator internal Kellogg Hasilnya BMC

9 IN CLASS MENTORING: 9 mentor, 10 kelmpk mendapat kesempatan 15 menit diskusi. 2-3 pertanyaan dari para mentor IN CLASS MENTORING: 9 mentor, 10 kelmpk mendapat kesempatan 15 menit diskusi. 2-3 pertanyaan dari para mentor

10 SELLING YOUR IDEA: 4 mentor dari Angel Investor dan Venture Capital, membantu memberikan masukan pada draft Pitch setiap kelompok SELLING YOUR IDEA: 4 mentor dari Angel Investor dan Venture Capital, membantu memberikan masukan pada draft Pitch setiap kelompok

11 Kisi-kisi PITCHES:

12 FINAL PITCHES: Penguji Prof Cast, Prof Linda, 2 Entrepreneurs, serta seluruh mahasiswa FINAL PITCHES: Penguji Prof Cast, Prof Linda, 2 Entrepreneurs, serta seluruh mahasiswa

13 Validasi Idea dengan simple research  STRONG Business Literacy 1.Market: peluang & kompetisinya 2.Proses Business  INNOVATIVE BUSINESS IDEA Validasi Idea dengan simple research  STRONG Business Literacy 1.Market: peluang & kompetisinya 2.Proses Business  INNOVATIVE BUSINESS IDEA

14 “ Cella, Women Erotic Web” 7 Langkah Bisnis Riset untuk Validasi Idea: 1. Secondary research 2. Sex Educator Interview 3. Porn Advertising Executive 4. Content Review 5. Long Interview 6. Focus Group 7. Simulated Searches “ Cella, Women Erotic Web” 7 Langkah Bisnis Riset untuk Validasi Idea: 1. Secondary research 2. Sex Educator Interview 3. Porn Advertising Executive 4. Content Review 5. Long Interview 6. Focus Group 7. Simulated Searches

15 EARLY TESTING: FLIGHT CLUB

16 EARLY TESTING: Gym di bandara. Untuk validasinya 150 penumpang sdg tunggu di O’hare dan bisnis yg sudah buka disitu EARLY TESTING: Gym di bandara. Untuk validasinya 150 penumpang sdg tunggu di O’hare dan bisnis yg sudah buka disitu

17 Terima kasih Kontribusi kecil bagi innovasi proses E- Rabuan UC Tuhan Memberkati Terima kasih Kontribusi kecil bagi innovasi proses E- Rabuan UC Tuhan Memberkati Clear Demand unClear Demand Clear Supply 1.Recognition3.Seeking Unclear Supply 2.Discovery4.Creation Ciputra Quantum Leap 2: 79-84


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