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TECHNOPRENEURSHIP (EM604) Session 4 FROM IDEA TO OPPORTUNITY Dr. Winarno.

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Presentasi berjudul: "TECHNOPRENEURSHIP (EM604) Session 4 FROM IDEA TO OPPORTUNITY Dr. Winarno."— Transcript presentasi:

1 TECHNOPRENEURSHIP (EM604) Session 4 FROM IDEA TO OPPORTUNITY Dr. Winarno

2 Bisnis dari Permulaan Identifikasi Kebutuhan Keinginan Problem Peluang utk memenuhi Kebutuhan Solusi Studi Kelayakan Proposal Bisnis Pendirian Perusahaan Rencana Bisnis Operasional Bisnis Tim atau Individu dengan keahlian yang diperlukan

3 Operasional Bisnis HRD PEMBELIAN PEMASARAN PRODUKSIKEUANGAN R & D LEGAL GUDANG & DISTRIBUSI PUBLIC RELATIONS

4 Needs, Wants and Problems Identification What is Need? What is Want? What is Problem?

5 The Origin of Inventions

6 Human Life Dimensions And The Needs Kebutuhan Sosial/ Emosi Kebutuhan Mental Kebutuhan Fisik Kebutuhan Spiritual Dimensi Spiritual Dimensi Fisik Dimensi Sosial / Emosi Dimensi Mental

7 Physical Needs Foods & Drinks Clothing Shelter Sports & Health Biological (Sexuality) Transportation Skill

8 Social & Emotional Needs Relationship (Families, Friends, groups, clubs) Economics Security Esteem Social Status / Career / Self-Actualization Entertainment / Refreshing Emotional Health (happiness, glad) Hobby Attitude

9 Mental Needs Logical Aspects : Truth – Education – Information, Knowledge & technology Ethical Aspects : Goodness – Moral, ethics, Law, Justice Aesthetical Aspects : Beautiness – Arts and Design

10 Spiritual Needs In Search for God Religion Spiritual Help Spiritual Practice Holy Book

11 Wants Identification Physical based wants: beauty, fashion, luxurious housing, lux car, etc. Emotional based wants: Mental based wants: – Logical based wants – Goodness wants – Beautiness wants Spiritual based wants

12 Do you like Problems?

13 Problems as Mother of Invention Problem Solusi Inovasi Penemuan Peluang Bisnis

14 Problems Identification Unemployment Poverty Traffic jam Huge transaction volume

15 Selecting The Right Opportunity Peluang Menarik Kemampuan dan Keahlian Minat, Panggilan, Komitmen Peluang Tepat Tepat waktu Dapat diselesaikan Penting Menguntungkan Konteks Relevan Dpt mengerjakan dg baik Mau mempelajari Suka Pekerjaannya Suka Tantangannya Komitmen mengerjakannya

16 Tugas Tugas Kelompok : Mengidentifikasi Needs, wants dan problems sebanyak-banyaknya.


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