PREPARATION INSTRUCTION IBM Debate Competition 2015

ARE YOU READY FOR THE DEBATE OF THE YEAR? IBM debate competition is an annual event held by Prasetiya Mulya for the first semester students. It aims to develop students’ understanding about the previous business skill that has been taught for the past 4 months.

DEBATE TOPICS: THE MILLENNIALS  Millennials are the people who were born between the year of 1980 - 2000 or sometimes called the generation Y. Currently, there are more than 77 million people who are considered as Millennials, which make this generation is the largest generation now.

MILLENNIALS & BUSINESS Understanding millenials, means understanding today’s business trends. Most of the business we know now are either affected by the millennials’ behavior or is run by the millennials. Understanding their point of view towards today’s business is not only necessary but also very vital.

WHAT YOU CAN DO Choose the best 3 speakers and 3 best researchers from your class, who also can replace the 3 main speakers if urgently needed. The rest of the class, prepare the best way to support your team since there will be award for the best supporter!

WHAT YOU CAN DO 2. Do your research as a class towards these following important factors for millennials, Sport Music Fashion Technology Examine what are their interests and opinion towards those 4 factors and find out what could be explored further.

GOODLUCK! Stay tune for more updates and information!

IBM Debate Competition 2015 THE CHALLENGE BRIEF IBM Debate Competition 2015

SAVE THE DATE Tuesday, 17th of November 2015 08.00 - 16.00 Place will be announced soon!

IT’S ABOUT TO GET STARTED! You better have done doing your research by now because it’s getting closer!

HOW IT WORKS 19  4  2  1 (tolong divisualisasiin ya.. Huehehe dr 19 grup ke 4 trs final 2 grup trs pemenang gtt)

HOW TO WIN The judges will score you based on these 3 things: Content  make sure your argument is valid and based on facts or analysis, not self- assumption or make up stories. Behaviour  You are here to debate, so make sure you know how a good debater behave. (youtube it!) Methods  Work as a team, be in sync, and do your research right.

MORE RESEARCH AND ANALYSIS TO DO Here are the 12 alternatives motion that will be used for the competition. Make sure you do your research towards these following motions (will be presented in Bahasa):

Endorsement adalah cara pemasaran yang paling efektif untuk mendapatkan awareness millennials.  IT Breaks Barrier & Globalization Instagram merupakan media paling efektif dalam menciptakan tren baru di dunia fashion untuk para millennials.  IT Breaks Barrier Menjadi sponsor untuk kegiatan olahraga akan sangat efektif dalam meningkatkan revenue perusahaan.  Business Model Fashion blogger merupakan cara yang paling efektif bagi perusahaan mode untuk meningkatkan eksistensi dan volume penjualannya.  4P & Business Plan Streaming music adalah cara paling efektif untuk meningkatkan revenue industri musik dibandingkan penjualan musik online.  IT Breaks Barrier & Globalization

Pada generasi millennials, mempengaruhi teman sepergaulan seseorang akan mempengaruhi decision making process seseorang dalam membeli suatu produk musik.  Decision Making Struktur organisasi matrix lebih cocok digunakan untuk tenaga kerja yang termasuk dalam generasi millennials.  Organization Ketergantungan millennials dalam penggunaan IT menghambat kinerja perusahaan.  IT Breaks Barrier Bisnis yang dikelola oleh generasi millennials tidak bertahan lama.  Opening New Business Millennials lebih menghargai bottom up change dibandingkan dengan top down change.  Organizational Change

GOODLUCK! And don’t forget to wear your best business attire!