SOCIAL MEDIA Widianto Nugroho, S.Sn. |
• Media Sosial mengintegrasikan teknologi, interaksi sosial, dan penciptaan konten menggunakan "wisdom of crowds" untuk secara kolaborasi menghubungkan informasi online. Melalui Media Sosial, setiap orang atau kelompok dapat menciptakan, mengedit, berkomentar, menggabungkan dan berbagi konten. [howto.gov]
Berbagai macam media sosial • Blogs (e.g., WordPress) • Social Networks (e.g., Facebook) • Microblogs (e.g., Twitter) • Wikis (e.g., Wikipedia) • Video (Youtube) • Podcasts • Discussion Forums • RSS Feeds • Social Media Releases • Photo Sharing (e.g., Flickr)
Social Networks • A social networking service is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, who, for example, share interests and/or activities. A social network service essentially consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. [Wikipedia]
Blog • A blog (a blend of the term web log) is a type of website or part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. Blog can also be used as a verb, meaning to maintain or add content to a blog. [Wikipedia]
How to manage a community blog: Plan • Do you need a blog? • Develop a strategic plan • Determine resource needs • Choose a blog tool • Get training • Identify success metrics • Develop policies [howto.gov]
How to manage a community blog: Implement • Write compelling content • Support your writers • Moderate comments • Implement a marketing strategy [howto.gov]
How to manage a community blog: Improve • Regularly review content • Get to know the blogosphere • Incorporate feedback from readers [howto.gov]
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