Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012 Sharing Session Fasilitator E- Rabuan UC, Rabu 30 Januari 2012
Intrapreneur: Pizza Hut and Taco Bell, Marketing Director Frito-Lay $1.5bill, VP Electronic Arts – The Sims Entrepreneur: Blue Nile inc. [online retailer of diamonds], $250mill, the forty best e-commerce sites by Forbes Magazine Intrapreneur:President of Walmart Store On Line Intrapreneur: Pizza Hut and Taco Bell, Marketing Director Frito-Lay $1.5bill, VP Electronic Arts – The Sims Entrepreneur: Blue Nile inc. [online retailer of diamonds], $250mill, the forty best e-commerce sites by Forbes Magazine Intrapreneur:President of Walmart Store On Line
The Initial Stages of Idea generation, testing key assumptions of a Business Concept and Team Formation. The business venture ideas are UNIQUE, RELEVANT, PROFITABLE, and SUSTAINABLE The Initial Stages of Idea generation, testing key assumptions of a Business Concept and Team Formation. The business venture ideas are UNIQUE, RELEVANT, PROFITABLE, and SUSTAINABLE
All great ideas are built in an iterative and collaborative environment. Customer Discovery Research Plan 30% Final Presentation 35% All great ideas are built in an iterative and collaborative environment. Customer Discovery Research Plan 30% Final Presentation 35%
Class S2 MBA program satu quarter, 10 pertemuan tanpa eksekusi business concept Class S2 MBA program satu quarter, 10 pertemuan tanpa eksekusi business concept
Diampu oleh Prof Carter Cast, dibantu internal Kellogg resources dan Entrepreneur Network yg dimilikinya. Jumlah students 45 students dibagi dalam members 100% class session dengan tambahan sesi diskusi di kampus Once a week, 3 hours per session Sesi dibagi 2: Lecturing, mentoring & dinamika kelompok Diampu oleh Prof Carter Cast, dibantu internal Kellogg resources dan Entrepreneur Network yg dimilikinya. Jumlah students 45 students dibagi dalam members 100% class session dengan tambahan sesi diskusi di kampus Once a week, 3 hours per session Sesi dibagi 2: Lecturing, mentoring & dinamika kelompok
BUSINESS Model Testing: Business Model Canvas, Sesi 1 penjelasan dr Prof Cast Sesi 2 dinamika kelompok + mentoring, dibantu fasilitator internal Kellogg Hasilnya BMC BUSINESS Model Testing: Business Model Canvas, Sesi 1 penjelasan dr Prof Cast Sesi 2 dinamika kelompok + mentoring, dibantu fasilitator internal Kellogg Hasilnya BMC
IN CLASS MENTORING: 9 mentor, 10 kelmpk mendapat kesempatan 15 menit diskusi. 2-3 pertanyaan dari para mentor IN CLASS MENTORING: 9 mentor, 10 kelmpk mendapat kesempatan 15 menit diskusi. 2-3 pertanyaan dari para mentor
SELLING YOUR IDEA: 4 mentor dari Angel Investor dan Venture Capital, membantu memberikan masukan pada draft Pitch setiap kelompok SELLING YOUR IDEA: 4 mentor dari Angel Investor dan Venture Capital, membantu memberikan masukan pada draft Pitch setiap kelompok
Kisi-kisi PITCHES:
FINAL PITCHES: Penguji Prof Cast, Prof Linda, 2 Entrepreneurs, serta seluruh mahasiswa FINAL PITCHES: Penguji Prof Cast, Prof Linda, 2 Entrepreneurs, serta seluruh mahasiswa
Validasi Idea dengan simple research STRONG Business Literacy 1.Market: peluang & kompetisinya 2.Proses Business INNOVATIVE BUSINESS IDEA Validasi Idea dengan simple research STRONG Business Literacy 1.Market: peluang & kompetisinya 2.Proses Business INNOVATIVE BUSINESS IDEA
“ Cella, Women Erotic Web” 7 Langkah Bisnis Riset untuk Validasi Idea: 1. Secondary research 2. Sex Educator Interview 3. Porn Advertising Executive 4. Content Review 5. Long Interview 6. Focus Group 7. Simulated Searches “ Cella, Women Erotic Web” 7 Langkah Bisnis Riset untuk Validasi Idea: 1. Secondary research 2. Sex Educator Interview 3. Porn Advertising Executive 4. Content Review 5. Long Interview 6. Focus Group 7. Simulated Searches
EARLY TESTING: FLIGHT CLUB
EARLY TESTING: Gym di bandara. Untuk validasinya 150 penumpang sdg tunggu di O’hare dan bisnis yg sudah buka disitu EARLY TESTING: Gym di bandara. Untuk validasinya 150 penumpang sdg tunggu di O’hare dan bisnis yg sudah buka disitu
Terima kasih Kontribusi kecil bagi innovasi proses E- Rabuan UC Tuhan Memberkati Terima kasih Kontribusi kecil bagi innovasi proses E- Rabuan UC Tuhan Memberkati Clear Demand unClear Demand Clear Supply 1.Recognition3.Seeking Unclear Supply 2.Discovery4.Creation Ciputra Quantum Leap 2: 79-84