TECHNOPRENEURSHIP (EM604) Session 4 FROM IDEA TO OPPORTUNITY Dr. Winarno
Bisnis dari Permulaan Identifikasi Kebutuhan Keinginan Problem Peluang utk memenuhi Kebutuhan Solusi Studi Kelayakan Tim atau Individu dengan keahlian yang diperlukan OperasionalBisnis Rencana Bisnis Pendirian Perusahaan Proposal Bisnis
Operasional Bisnis PEMBELIAN R & D LEGAL KEUANGAN HRD PRODUKSI PUBLIC RELATIONS GUDANG & DISTRIBUSI PEMASARAN
Needs, Wants and Problems Identification What is Need? What is Want? What is Problem?
The Origin of Inventions
Human Life Dimensions And The Needs Dimensi Spiritual Kebutuhan Spiritual Dimensi Fisik Kebutuhan Fisik Dimensi Sosial / Emosi Kebutuhan Sosial/ Emosi Dimensi Mental Kebutuhan Mental
Physical Needs Foods & Drinks Clothing Shelter Sports & Health Biological (Sexuality) Transportation Skill
Social & Emotional Needs Relationship (Families, Friends, groups, clubs) Economics Security Esteem Social Status / Career / Self-Actualization Entertainment / Refreshing Emotional Health (happiness, glad) Hobby Attitude
Mental Needs Logical Aspects : Truth Ethical Aspects : Goodness Education Information, Knowledge & technology Ethical Aspects : Goodness Moral, ethics, Law, Justice Aesthetical Aspects : Beautiness Arts and Design
Spiritual Needs In Search for God Religion Spiritual Help Spiritual Practice Holy Book
Wants Identification Physical based wants: beauty, fashion, luxurious housing, lux car, etc. Emotional based wants: Mental based wants: Logical based wants Goodness wants Beautiness wants Spiritual based wants
Do you like Problems?
Problems as Mother of Invention Penemuan Problem Inovasi Peluang Bisnis Solusi
Problems Identification Unemployment Poverty Traffic jam Huge transaction volume
Selecting The Right Opportunity Menarik Peluang Kemampuan dan Keahlian Minat, Panggilan, Komitmen Tepat waktu Dapat diselesaikan Penting Menguntungkan Konteks Relevan Peluang Tepat Suka Pekerjaannya Suka Tantangannya Komitmen mengerjakannya Dpt mengerjakan dg baik Mau mempelajari
Tugas Tugas Kelompok : Mengidentifikasi Needs, wants dan problems sebanyak-banyaknya.