Presentasi berjudul: "Ruang Lingkup Bisnis Dr. Mohammad Abdul Mukhyi. SE., MM"— Transcript presentasi:
1Ruang Lingkup Bisnis Dr. Mohammad Abdul Mukhyi. SE., MM Fakultas EkonomiUniversitas Gunadarma
2Pengertian BisnisBisnis menggambarkan semua aktifitas dan institusi yang memproduksi barang & jasa dalam kehidupan sehari-hari.Bisnis sebagai suatu sistem yang memproduksi barang dan jasa untuk memuaskan kebutuhan masyarakat (bussinessis then simply a system that produces goods and service to satisfy the needs of our society) [Huat, T Chwee,1990].
3Apakah Bisnis???? Kegiatan mencari keuntungan Menyediakan barang dan / jasaMemuaskan standar hidup – kualitas hidupOrganisasi tidak mencari keuntungan
4Business Defined The production and distribution of goods and services to satisfy the needs and wants of theconsumerhopefully, at a profit
5Aspek-aspek Bisnis : a) Kegiatan individu dan kelompok; b) Penciptaan nilai;c) Penciptaan barang dan jasa; dand) Keuntungan melalui transaksi.
6Objectives of Business SurvivalSocial ResponsibilityProfitGrowth
7Business Environment (Figure 1.2) TA 1-2 Business EnvironmentThis acetate covers information in the chapter involving the Business Environment and particularly the four key environments of business:.The Economic Environment.The Technological Environment.The Competitive Environment.The Social Environment2. It’s especially important to go over this acetate with students. As students begin the course, it’s critical they are aware of exactly what is meant by the business environment and what components comprise this environment. By carefully going over the acetate, many of the important subject areas of the course can also be briefly introduced to students as they begin reading the first chapter of the text.3. As the text notes, creating the right business environment is the foundation of social progress of all kinds within an economy. Many of the things we take for granted in the United States, including our schools, clean air and water, good health care, infrastructure improvements, job opportunities, etc., are the result of creating and maintaining the right business environment.
8Entrepreneurship vs. Employment Opportunities For EntrepreneursMatching Risk With ProfitRevenue - Expense = Profit(Loss)Risk
9Factors of Production Entrepreneurship Land Labor Capital Knowledge InformasiLaborCapitalKnowledge
10Government Affects Business By Being: A CustomerAn Overseer and RegulatorA Tax Collector
11Environments of Business EconomicTechnologicalSocialCompetitiveGlobal
12Economic Environment Freedom of ownership Contract laws Elimination of corruptionTradable currencyMinimum taxes & regulation
13Technological Environment InternetE-commerceRole of Intermediaries ?Responsiveness to CustomerInformation Management
14A Business and Its Stakeholders (Figure 1.4 ) TA 1-5 A Business and Its Stakeholders1.Students need to understand exactly what the term stakeholder means and how various stakeholders affect the business and its environment.2.Stakeholders are all the people who stand to gain or lose by the policies and activities of the organization. In other words, stakeholders are groups that are clearly affected by the products, policies, and practices of the firm. As the text notes, the challenge of the 21st century is to see that organizations work together to ensure all stakeholders’ needs are considered and satisfied as best as humanly possible.3. Ask students who the stakeholders of their college are and how the college’s products, policies, and practices affect these stakeholders. See if students can expand on this discussion and relate other interdependencies of specific organizations and various stakeholders. Possible applications include:.automobile companies.pharmaceutical companies.local governments.local professional sports teams
15Average Skill LevelRequired 58%Average Skill Level: 3.640%2%Level 1Level 2Level 3Level 4Level 5Level 6Source: Hudson Institute as reported in Arnold Packer, “Retooling the American Worker,” Washington Post
25Dealing With A Multicultural Workforce Show Respect for Culture/Value of OthersAvoid StereotypingInclude All Workers in AcculturalizationBe Empathetic But Be YourselfAvoid Imposing Your Culture/Values on Others