PERSONAL B.r.a.n.d.i.n.g For NUTRITIONIST NOVRI SUSAN
Unknown Untrusted Low loyalty
Loyalty Trusted Known
You you Int-quality Ext-quality QUALITY Expertise Emotional Resilience Communication (stage and digital) Social capital
Tell your quality! Tell with your own symbol Tell with the closest social and mass media
Media SYMBOL Writings Status in social media News in mass media Online Offline Media Words Gesture Writings Status in social media News in mass media Seminar Discussion Performance Community Blog Website Image Voice
THE SCREEN Social composition The main audiences Social setting Current situation (wave struck) Social setting Social composition The main audiences
The STEPS The introduction: KNOWN Name Profession Values Art Social Life “Saya YANTI (name), sangat mencintai pekerjaan sebagai ahli gizi (profession). Lahir sebagai seorang muslim dalam keluarga Tionghoa (values). Sejak kecil saya menyukai musik maka saya belajar memainkan instrument terutama gitar (art). Setelah menikah selama delapan tahun dengan seorang pria asal Bangkalan, saya dikarunia lima anak yang menjadi binar kebahagiaan (social life)” KNOWN
LOYALTY competence: I did… TRUSTED witnessing: His words are true
Thank you