Teori New Media RORO RETNO WULAN 2015
Transcultural block Lack of knowledge Fear of distrust Racism Bias & ethnicentrism Stereotyping Ritualistic Behaviour Differences in perception and expectation
The Dimension of Credibility (DeVito) Kompetensi Karakter Intensitas Personality Dinamis netiket Intersubjektivitas dalam komunikasi berbagi makna
Karakteristik media baru (Strausbaar, 2012) Digital Interaktif Sociable: tidak ada gap Asynchronous: serempak Multimedia: bisa dilihat dg gadget apa saja Narrowcasted: spesifikasi pesan makin sempit dan jelas
Media sosial berubah menjadi: Interactivity Social presence & sociability Media richness Autonomy Playfullness Privacy Personalization (McQuail, 2010)
Media theories: Media Equation Theory manners, personality, emotion, social role Media Richness Theory effectiveness & efficiency Media Sovereignity Theory kedaulatan media dikaitkan dengan kepentingan nasional adanya konsep ruang publik Media Ethics Theory normative approach
See you soon 2016